THE ART OF BLEEDING

OUT OF HOME & DIGITAL CAMPAIGN

Art has always reflected society throughout the years. Now we it can help us speak up about period shaming and break the taboo.

 

We will partner with cities and museums around the world to show women represented in art also bleed every month. These women will then share their stories online in hopes to start a conversation where menstruation.can be discussed openly as the natural phenomenon it is.

CREATIVE TEAM

Art director Marta Berardini

Art director Lorenzo della Giovanna

Copywriter & Art director Sofia Soldevila